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Philips Garments Care Store Demo Activation
Philips Philippines Inc.
Multiple Areas in NCR
Initial concept development, custom retail display fabrication, synchronized nationwide logistics and installation, interactive in-store demo setups, and quality assurance to showcase Philips' garment care innovation.
2017
End-to-end execution of an experiential retail campaign across 40+ key account outlets. Managed the entire project lifecycle, including concept development, custom retail design, high-quality fabrication, and multi-location implementation to drive in-store engagement and showcase Philips' garment care innovation
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