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Philips Garment Care Provincial Caravan
Philips Philippines Inc.
Nationwide (Areas in Luzon, Visayas, and Mindanao)
2017
Custom mobile display fabrication, route planning and site permitting across key provincial territories, footprint setup and logistics, trained brand ambassador staffing for product trials, live engagement activations, and tour-wide metrics reporting.
A multi-city experiential marketing tour featuring custom-fabricated mobile displays designed to drive brand awareness and product trial across key provincial territories.
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